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Johannesburg,
14 February 2008
Maximizer Software
Completes CRM Family
with Maximizer CRM 10 Entrepreneur Edition
To address
small businesses’ increasing
need for ROI-driven technology solutions, Maximizer Software (TSX:MAX), the
leading provider of simple, accessible CRM solutions, has announced the
availability of its Entrepreneur Edition – completing the suite of Maximizer
CRM10 solutions. Maximizer CRM 10 Entrepreneur Edition, the next-generation of
Maximizer contact management software, gives start-ups and individual
professionals an out-of-box, full-featured contact management solution that is
simple, accessible and provides the best value to help them grow their business.
With this release, Maximizer Software is the
only vendor that offers a complete family of CRM products for small and
medium-sized businesses (SMBs) that enables a smooth migration from contact
management through to full-featured CRM - available in its Group, Professional
and Enterprise Editions - as the business evolves and grows. Maximizer CRM 10
starts with employee No. 1 and can grow to employee No. 500 and beyond.
“With CRM spend forecasted to increase by double digits over the next five
years, Maximizer CRM 10 clearly establishes the company’s commitment to
empowering small and medium-sized businesses with a product line that allows
them to start with a contact management solution and transition to full-featured
CRM as their business matures,” said Laurie McCabe, vice president of SMB
Insights & Solutions, AMI-Partners.
As the most robust contact management solution
on the market, Entrepreneur Edition offers several new enterprise-level features
including: new mobile access with MaxMobile Lite for BlackBerry®;
on-demand business coaching; on-the-fly reporting; and improved time and task
management with further Outlook integration.
“For budding small businesses, choosing a key
technology solution is a critical investment, as both money and resource
allocation can make or break the business,” said William Anderson, executive
vice president, Maximizer Software. “With the release of Entrepreneur Edition,
small business owners gain an extremely comprehensive contact management
solution that enables them to incorporate best practices in customer care and
time management right from the start.”
“Entrepreneurs are noted for their ability to
recognise and develop business opportunities and they make a valuable
contribution to the business economy throughout EMEA. They move decisively to
gain market advantage and need a highly flexible CRM solution that can be easily
customised to match their very individual styles of working. Maximizer
Entrepreneur Edition puts a host of vital information and detail on customers,
prospects, contacts and sales at their fingertips, 24 hours a day and wherever
they are geographically,” added Vivek Thomas, managing director EMEA, Maximizer
Software.
Mobile
Access
With more than
20 years of experience, the company created Maximizer CRM 10 Entrepreneur
Edition to give continuous accessibility. MaxMobile Lite for BlackBerry®
offers increased mobility and provides BlackBerry smartphone users access to
their customers, notes, tasks, and schedules directly on their handset – and
synchronised back to the information on their desktop.
Also added
are enhancements to MaxMobile Lite for Windows Mobile devices, which support
various Windows Mobile Pocket PC and smartphone devices, including MotorolaQ and
Samsung BlackJack, among others.
On-Demand Sales
and Professional Coaching
Providing a
gateway to on-demand, immediate expert advice through its interface, Maximizer
CRM 10 now includes sales and professional coaching from CanDoGoTM.
Through this partnership, Maximizer customers can access advice via the Web,
from leading experts on business or professional topics such as sales
negotiation, proposals, leadership and motivation. Users can leverage advice and
coaching from more than 150 authors, speakers and professional trainers
including Zig Ziglar, Tom Hopkins and Tony Parinello, in text, audio and video
formats.
Additional
Maximizer CRM 10 Entrepreneur Edition improved features include:
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Easier communication and time
management with improved Microsoft Outlook® integration;
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Improved administration and
security to manage small groups; and
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Overall productivity enhancements
in on-the-fly reporting, and task management.
Availability & Pricing
Maximizer CRM 10 Entrepreneur Edition is
available directly from Maximizer Software or through a global network of
Business Partners. Maximizer CRM 10 Entrepreneur Edition starts at a price of
R1820 per user. Please enquire for pricing on Group, Professional and Enterprise
Editions.
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