Email marketing is bigger than you think By Kélyn Donough Email marketing is seen as a big driving channel in order to sell things online. Many may not agree but
How small businesses can improve their digital efforts By Karmen van der Westhuizen There are 4 steps to improving your digital efforts, these include: 1. Cover the basics: everyone wants
Using inbound marketing to change the way you do marketing By Kelyn Donough The way consumers relate to brands in this digital age, is very different to a few years
Training as part of the CRM Implementation process. By Shabana Reddy Don’t leave training until the end – training is often considered the last component of an implementation. Training receives
CRM and the Social Media platform. By Shabana Reddy Relationship management is entering a 21st-century renaissance. Business is recognizing the value of the human connection. In our business lives, just
The Ten Commandments of Customer Service. By Shabana Reddy. Customer service is an integral part of our job and should not be seen as an extension of it. A company’s
Keeping your database clean. By Nelia Roberts. I chatted with a prospect today who was complaining that he keeps having to delete old information out of his database. Maximizer CRM
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